Biblioteca

Self-regulation by industry of food marketing is having little impact during children’s preferred television

Self-regulation by industry of food marketing is having little impact during children’s preferred television

Imagem da capa do documento em inglês: Self-regulation by industry of food marketing is having little impact during children's preferred television.

Autoras

Monique Potvin Kent e Alissa Wanless (Institute of Population Health)

Lise Dubois (Departamento de Epidemiologia e Medicina Comunitária da Universidade de Ottawa – Canadá)

Ano

2000

Descrição

The objective of this study is to examine the efficacy of self-regulation of food marketing to children by comparing, during children’s preferred viewing on television, the differences in food/beverage marketing between two groups of corporations: 17 corporations participating in the Canadian Children’s Food and Beverage Advertising Initiative (CAI) and 35 corporations not participating (non-CAI) in this initiative.

ACESSE

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